This week I wanted to share with you three of the top online marketing stories of the week.
I’ve included a snippet of each of the showcased articles below. Also included are the respective authors twitter profile details. Through the use of Twitter you can simply follow these (and many other) key industry experts to ensure you never miss out…
Posted: March 1st, 2010 By: Barry Read More →
Over the past few years Google tools have also become a common sight. Today we have an abundance of data Google allows us to mine. Whether you are concerned about improving your search engine optimisation efforts or making sure your brand reputation is being managed effectively… there is a free tool for that.
In this post I will provide you with…
Posted: February 22nd, 2010 By: Barry Read More →
Our email marketing solution partners, Mailing Manager, have provided us with very useful post to help customers get the best results from their email marketing campaigns.
2010 is about having interesting, engaging emails to send to your subscribers.
With your recipients receiving more and more marketing messages, yours really does have to stand out from the rest.
This is why…
Posted: February 8th, 2010 By: mailingmanager Read More →
6. Descriptively labeling your links and images (aka the anchor text)
This technique is both common sense and good practice. Telling your visitors what the link that they are going to click on allows them to know exactly what they are going to be directed to. Saying “click here” is not enough to help them understand what they're going…
Posted: February 1st, 2010 By: Barry Read More →
1. Optimise every page on your website
The major search engines are not looking at individual websites and ranking them, they are ranking pages from every website in the world. This means that if your website contains more than one page you should optimise for the specific content which is found on each page. By optimising every webpage of your…
Posted: January 25th, 2010 By: Barry Read More →